Media Choices That Matter

Sometime around 1997 and 1998 I made a decision that would alter my life ever so slightly for the next ten plus years. I turned off my television. I didn’t get rid of it I simply canceled my cable service and stopped watching. I continued to rent movies at a rapid pace and with the money I wasn’t spending on cable service I even began to purchase some movies. But the television was gone.

This might not seem like such a big deal as there are a lot of people who don’t watch television for a myriad of reasons. What made it a big deal for me was that I had more than grown up with television my life was centered on television. I was in my twenties before I could no longer recite to the Thursday night lineup the included “The Cosby Show” or the lineup from years before that which included “The A-Team”. In 1983 my summer mornings did not consist of games of baseball in an old sandlot or explorations down by the creek. They consisted of Pat Sajak and The Wheel of Fortune, reruns of The Love Boat and Benson, and the Peter Tomarken hosted Press Your Luck. So to walk away from the television after twenty years of “marriage” was extreme.

In Disney’s 2000 movie “The Kid” the character of Rusty utters the quote, “Holy smokes… 99 channels and there’s nothing on!” That is how I began to feel. An evening of television viewing became two hours of channel surfing. Never really watching all of anything but simply trying to watch part of everything. I could feel the brain cells rotting away by the truckload.

In 2000 (or 2001) my then fiancé and I made another media life changing decision; we made the decision to stop watching R-rated movies. We had chosen to put the counsel of the church leaders to the test. Would it make a difference if we did or did not watch R-rated movies? It did. We became much more aware of the content of the movies and television programs that we watched.

Three or four years later we noticed another effect of our decision. In 2002 the Lord blessed our home and our marriage with two precious little souls to nurture. Because of our media entertainment choices prior to our children’s birth we had no cable on our television at home and so as our children got older and we started to introduce them to video entertainment their selections were what was available on PBS – Sesame Street, Cailou, etc. – and the few video tapes (and later DVDs) that we owned or checked out from the library. An amusing side effect of this was that once when our children were two or three and we visited my wife’s grandmother they chose to sit down and watch cartoons that they did not have access to in our home. The first commercial that came on was very irritating for my children because they wanted to know who had changed the channel. They had never seen a commercial before and had a difficult time comprehending the concept.

In an article in the November 2003 Liahona (“Let Our Voices Be Heard,” Liahona, Nov 2003, 16-19) M. Russell Ballard issued some warnings about the media choices we make everyday. He counseled that we should “choose wisely what we listen to and what we watch.” He further admonished, “The choices we make in media can be symbolic of the choices we make in life. Choosing the trendy, the titillating, the tawdry in the TV programs or movies we watch can cause us to end up, if we’re not careful, choosing the same things in the lives we live.”

In the news recently there has been much talk of individuals and families who have been focusing on not buying any products that were made in China. These consumers sometimes go to great lengths to obtain items that they desire to have. At times they even choose to go without certain things in order to stay true to the personal standards they have set. As faithful latter-day saints we too should be remaining true to our personal standards we should be choosing entertainment mediums that are uplifting, that are clean, and that help us stay focus on the gospel of Jesus Christ and that don’t leave the door open for Satan to weave his destructive web of immorality, innuendo, and deceit within the walls of our homes.

Contemporary Entertainment Furniture

You spend so much time viewing your television, so it’s important the surroundings are worth looking at. There are now more stylish solutions on the market than ever before, but some of the glossiest designs are coming out of Italy, and especially designer Casabella. Their popular Luce and Rivera ranges, which are available from select upmarket furniture retailers, have been extended to include multi-media units which offer flexible storage opportunities, while being designed to harmonise with the other contemporary furniture pieces in the range.

The gorgeous black and white Luce low-level TV and entertainment storage units are divided into two or three drawer elements that allow complete freedom to create your ideal furniture piece. The soft black gloss contrasts with the white drawers to create an eye-catching effect. By removing the optional glass TV shelf, you also have a striking low sideboard for displaying important items.

Luce’s spacious TV and media entertainment unit features several shelves for a DVD player and/or satellite/freeview receiver, plus generous cupboard space with a sliding DVD shelf. This contemporary unit can be personalised by either a glass or solid door across the cabinet area.

Rivera’s entertainment unit is designed to fit with the rest of the range, contrasting glossy white with rich olive wood. It’s a combination that oozes opulence, matched by the clever design’s functionality as it incorporates 3 spacious shelves, a large space for your TV and cabinet storage for your media.

Guidelines to an Effective New Media Music Press Release

As an independent or unsigned musician you may be wondering just exactly what is the function of a music publicist. Well, clearly they certainly have a few important functions in the promotion of your music career – this is for sure. This article is geared to showing you the guidelines to publicity in the music business regarding the new media music press release. The primary function of a good music publicist is to generate awareness for an artists project and their CD product releases. They do this easily, if they are good and evidently they must be very well connected. A well connected music publicist has built many relationships over the years with music journalists, and music media outlets. There are many entertainment publicists for hire however it is crucial to slowly make the right decision when hiring a music publicist. When a publicist who has built relations and is well connected speaks – the music media and entertainment media listens. There are many music-publicist want to-be’s so do it slowly, and most certainly do exhibit caution in your selection of a music publicist.

There are obviously various strategies employed by a real music publicist to create awareness for a music project from advertising, marketing, to obtaining features and reviews. Evidently one of the biggest forms of music marketing implemented by a music publicist that allows them to powerfully promote their artists release or tour is the almighty music press release. Hands down, this is one of the most effective methods of music marketing for your project. In today’s world over 90 per cent of press releases are distributed digitally to new media Internet entertainment related web portals. So this is the way to go. Forget about print releases. They are just not effective and rarely used any longer.

An effective new media digital release should contain the following elements in order to be effective and powerfully and strategically draw awareness to your music project, release, and tours.

* The story contained in the music media piece should be newsworthy and be of interest to readers. Powerfully and slowly create a headline and subheadings that cannot be ignored.

* Define your target audience and subsequent press list – In the case of a music press release obviously your release should be geared and directed toward music journalists and new media entertainment web portals that specialize in your music genre.

* Clearly talk about the unique qualities of the band or release – something that stands out among the sea of other artists and musicians

* Include quotes from reviews, and magazine media outlets if you have them

* Add multimedia to your new media press release such as video and photos

* Note details of tours and releases and don’t forget to add a link to your websites and contact information.

* Don’t forget to add your press release to the news and media page of all of your websites.

* Obviously you must make sure your digital music press release is properly optimized for the search engines. The release will be found easier when it is enriched with keywords and this will ultimately drive massive traffic to your website if the story is interesting.

Once the carefully and powerfully created music press release is complete, optimized and ready to blast, you should slowly target the geographic areas and music and entertainment markets you want to blast out to. There are a few good press release distribution wires available such as,,, and among others.

It is crucial that music press releases are written precisely the way they have to be in order to generate the interest you need for your project in order for the press release to be worthwhile. Every single element such as copy, multimedia, the story, etc must be taken into consideration. Obviously it cost a couple bucks to utilize the services of a press release wire distribution service so you want to make sure that the press release is worthy, professionally written and search engine optimized. If you’re not sure how to write and prepare a professional music press release then by all means engage a professional music publicity writer to do it. It doesn’t cost much and it can assure the effectiveness of your release. The music press release is far too important to just throw something – anything up there. You can view some professionally written press releases at my website which is listed below. Best of luck. Let me know if you have any questions or if I can be of assistance.

©2009 Ken Cavalier All Rights Reserved Worldwide

Ken Cavalier is a music business consultant, publicist, and marketing expert and author. He has been assisting unsigned and independent artists with their music careers since 1983. He is the founder of The Allure Media Entertainment Group, Inc. an artist management and publicity firm in Philadelphia, PA. He is a voting member of The National Academy of Recording Arts and Science (™The Grammy Association) His passion for music and assisting independent artists with their careers prompted him to form The Indie Music Marketing & Consulting Group. An organization specifically designed to assist Indie Artists with marketing and promoting their careers. The firm specializes in publicity and copywriting services providing professionally written music press releases, one-sheets, features, bios, and other music media among a wide variety of music marketing and music promotion services for Indie musicians.

Integrating Traditional, Digital & Social Media

Millions of consumers converse on a daily basis in online communities, discussion forums, blogs and social networks. They turn to the Internet to share opinions, advice, grievances and recommendations. Are you listening, connecting and responding in a way that protects and promotes your brand?

Find out how consumers feel about your brand, product or service-in their words. Listening to our consumers is most critical at a time when there is so much to offer on the Internet. It has been said that traditional media is losing its face value and that the Internet is a fad and digital only applies to the millennium generation. While that may seem true, if you want to stay on the innovative cusp for your business, use both traditional and internet media marketing and here are some reasons why.

o Online conversations can power or deflate a company’s brand. Do you have a presence?
o Discover specific issues that are being discussed around your company, brand or organization and
create feedback to these issues.
o There may be events, trends and issues that may be influencing industry and brand buzz.
o Measure how your online and offline marketing campaigns resonate with consumers.
o Leverage word-of-mouth to drive brand credibility, and ultimately sales if you use face-to-face marketing, Internet Marketing, Search Engine Optimization Strategy, and Social Media Strategy correctly.

According to Nielson research, TV users watch more than ever before (an average of 127 hrs, 15 min per month) and these users are spending 9% more time using the Internet (26 hrs, 26 min per month) from last year. Approximately 220 million Americans have Internet access at home and/or work with a growing number using the Internet for research and social media.

Knowing this research, traditional media entertains and communicates to a mass audience whereas digital media entertains, communicates with, and engages the individual. The benefits of digital media can be highly measurable and marketers can often see a direct effect in the form of improved sales in addition to establishing a direct link with the consumer. This can also be cost effective. However, the pitfalls of digital marketing can be that the medium is new, constantly changing and evolving with results that vary. You often get what you ask for! Digital media is known as digitized content (text, graphics, audio and video) that can be transmitted over the Internet.

By engaging your customer, you can clearly define your audience and determine the best way to engage that audience (both traditionally and digitally). First, examine your budget and deliverables and set goals with measurable expectations. Engage your consumer in conversation and always market in a way that truly connects your consumer and answers any questions they may have about your product or service. Use traditional and digital media to reach your mass targeted audience and invite them to be engaged via the web. Leverage the web to start conversations. This is where you can lose or gain the attention of your audience if done correctly. Engage the viewer for lead generation.

Another form to connect with your audience is social media. I have found social media to be very beneficial both personally and professionally.

The wave of social media enables a person to establish rapport with identified customers. Social Media is a marketing tool designed to establish a presence and relationship with targeted prospects. Blogging can be an important part of Internet Marketing Strategy with fresh, targeted content that attracts inbound links and builds a relationship with prospects, but most importantly makes you the perceived expert. We discussed the different Social Media sites and some of the most popular social media areas to get into.

Media Law

Media law, also referred to as entertainment law, is a branch within the legal system that is devoted to assisting entertainers and media artists who have been accused of any type of defamation within the entertainment industry. The term media is used broadly to describe an array of different forums on which anyone can express themselves, including broadcast television, the internet, cinema, publishing, music, advertising, and more. While these different methods of entertainment are meant to do just that – entertain – they sometimes go beyond their call of duty and unintentionally offend others who may be listening, reading, watching, or partaking in any other way. Under these circumstances, threats to shut down the entertainment sources or even take them to court can threaten the legal rights provided to performers and entertainers within the industry. It is at this stage of the game that a litigation lawyer that is skilled in media law will need to be involved in the situation.

As an artist or entertainer it is your right (as established in the United States Constitution) to speak freely and expressively about topics of your choice. Unfortunately, some topics are more controversial than others and can be received in a negative light by individuals who are ready to present a challenge to an entertainer’s work. At these times a person’s constitutional rights might be infringed upon as certain individuals, companies, governances, and the like attempt to halt the type of entertainment being provided. It is at this crucial point that the matter becomes less about providing entertainment to the public and more about protecting the rights of those attempting to do. Hence, the need for a medial law professional.

Generally, entertainment law can be divided into seven different categories, each of which is protected under law to the freedoms of speech and expression when it comes to producing work within its respective industry. Film, music, television, visual arts and design, multimedia, publishing, and theatre are all protected under previously established laws as identified in our nation’s Constitution and are further protected in today’s society by media and entertainment litigators in the legal field. From issues revolving around the production of a film to the development of internet software to advertising campaigns to live performances and so much more, the rights of media entertainers are vast. As such, litigators and legal protectors of these entertainers have their work cut out for them. All too often, a performer’s work will be criticized and, in some cases, attempts will be made to remove performances, literature, movies, etc. from being viewed by anyone.

Media law was specifically designed with the protection of entertainment rights in mind. Therefore, if you or someone you know has been threatened or your constitutional rights have been violated in any way in relation to your lawful right to freedom of speech and expression, you can take your case to the legal courts. With the help of an experienced media law litigator on your side the rights and freedoms you are entitled to will be defended and valiant attempts will be made to ensure that you do not lose the same rights and freedoms that have been unfairly put at stake by another’s unwarranted critiques.

Media Entertainment

Nokia E61 first came to the market, but the people’s reception to that Nokia baby was not so warm. E61 was Nokia’s first attempt to match other smart phones like RIM’s Blackberry 8700/8800 and Palm Treo’s 680/750/755p models. It is the first Nokia QWERTY communicator device. The problem that came with E61 was with the usability and there was an unclear product focus. Nokia tried to simplify E61 by taking away E61’s WI-FI capability and few other programs, thus coming up with the E62.

In an effort to correct the original issues with E61, and to give the market another option for smart phone besides Treo and Blackberry, Nokia Released the E61i model.

Nokia’s difference with RIM and Palm is that it puts in its devices “being a phone” first. RIM focuses on email devices while Palm on organizer devices. E61i has a great voice quality. It operates well in both speaker phone and handset modes and there will only be a little distortion if the voice will be maxed out. Although it has a very sensitive microphone that easily catches background noise.

E61i has an excellent battery life and perhaps, it is its most striking aspect. It uses a 1500mAh battery that could last for 2 to 3 days. That is, even if it’s user will be online all the time. Having to go somewhere minus the phone charger can definitely give one a lighter luggage.

E61i uses the Nokia Active Standby screen that is similar to Windows Mobile Today that makes it screen looking brilliant in all light settings.

As a communicator device, it has a desktop quality web browser that includes office applications. It also has emailing and text messaging features plus its multimedia capability that includes a 2.0 mega pixel camera. It also uses Nokia’s Webkit-based browser that supports nearly every web standard, and even handling some flash that is suited for a QVGA screen. It has the Gallery application that is also present in the N95 model. It is the scrolling application that shows the thumbnails of the still photos and videos taken on the phone. It is one application that really looks good on E61i.

Other applications that are in E61i are Quick Office, Adobe Acrobat LE, Adobe Flash Player, ZIP Manager, Nokia Search [for entire device searching] and the usual Symbian/S60 PIM suite [contacts, calendar, to-do, and notes]. The email and text messaging are handled by the messaging application. The messaging application has folders for any personal mail account, text messages and an exchange mail account that is similar to Versa Mail on Palm Treo.

We can say that Nokia’s attempt to improvise E61 was really successful. E61i is one gadget that can be enjoyed by people who do both playing and working on their mobile phones. It is one comprehensive device that gives you the Settings Wizard once you insert your Sim card. The Settings Wizard gives the guide on how to set-up the data feature of the phone. Such feature is so user-friendly.

Other interesting feature of the E61i is that it can download the Microsoft Exchange integration through Nokia’s Mail. Microsoft Exchange is a free download that synchronizes calendar, contacts and email with the exchange server. E61i can also be connected to a computer through PC Suite. PC suite is a complete device manager that can sync, install and connect to Nokia Life Blog and update the phone if there is anything that needs to be updated. E61i is also compatible with a Bluetooth headset that is supported by A2DP that makes gives you the feel that you are wearing a regular two-ear headpiece. Like many mobile devices, the E61i uses a proprietor interface connector for syncing the Nokia pop-port. Like Palm’s multi- connector, it is a sure connector.

Entertainment Industry

There are countless industries and social domains that are gaining their shares in the mobile app market. Media and entertainment stand no exception to that. While radio, telly channels, newspaper, magazines, etc. have always been an inseparable part of people’s lives, mobile apps made everything possible, from reading news to enjoying movies at the tips of their fingers.

Market research revealed that people spent more than half of their time in a day on mobile, that include digital media too. There are very few aspects of media that remained uncovered by apps today. From watching sports live to reading an eBook, there are apps available for all, offering amusements to the mobile users anywhere and anytime. This leaves no doubt that mobile apps gave rise to new avenues to the players in the entertainment or media industry and ushered them to a fully mobile-centric world. Here’s an overview of how mobile applications became a prominent new media and are providing top-grade entertainment to the users.

Fun-filled Gaming experience

The advanced and sophisticated features of the smartphones or iPhones offer an immersive gaming experience to the users when they engage with a game-play application. Apps brought significant transformation in the gamer profile and gaming experiences are no more confined to kids and teenagers, but to all age groups with such apps.

Live music stations

Mobile apps opened up great opportunities for the music industry, helping them to target more people, provide enriching audio content/albums and retain their loyal audience by continuously engaging them. Many apps are offering the facility to the music lovers to listen latest album releases, concerts recordings or any radio stations live. Thus, they provided the music companies with a vibrant push environment to relay their albums to their audiences at the utmost convenience.

Movies and Live Videos streaming

The movie industry too managed to make some significant mark on the mobile apps space with applications that telecast movies, TV series and other shows on-demand. Amazon Video or Netflix are the two most prominent examples of apps that are making the rounds by offering bundles of latest and old movies, streaming episodes of TV shows and live sports. In other words, mobile apps emerged as a great enhancement for the TV and movie industry and helped them to engage their audience through latest shows, upcoming teasers, new movie releases, reminder alerts, social sharing options and channel subscriptions and so forth.

Latest news and updates on the go

Media channels are resorting to the apps to broadcast news, weather forecasts, or match updates on the go. In today’s fast-paced life, people hardly get any free time from their tight schedules to know what’s happening around, or how their country is scoring in an ongoing sports tournament. Apps brought a huge sigh of relief for them with real-time news, match scores and other relevant updates at their fingertips.

eBook for online reading experience

Mobile applications came as a great tool for book lovers offering enriched reading experiences. eBook apps are like online libraries enabling the avid readers to search, buy, download, read e-books, magazines or articles from countless options, just with some taps of their fingertips.

As the market for mobile apps is expanding, with its footprints on every domain of the business world, media and entertainment are deploying the app technology to provide recreation and amusement to the users on the go.

Media & Entertainment Law

The cases of The British Broadcasting Corporation v Sugar and Another [2007] and R (on the application of) The British Broadcasting Corporation v The Information Tribunal and Others [2007] concerned the Freedom of Information Act 2000 – a number of pieces of legislation should be mentioned to assist in the interpretation of these cases.

The appellant in the case, the British Broadcasting Corporation (“BBC”), asked B to provide advice on the coverage by the BBC of Middle Eastern matters. During 2004, B, who was an experienced journalist, produced an internal written report on the subject. The report was placed for consideration by the journalism board of the BBC. Then, in 2005 a panel was appointed to provide an external independent review of BBC reporting of Middle East affairs. This second report was never published.

The respondent, S, wished to see the second report. He was of the opinion that he was entitled to see it under the provisions of the Freedom of Information Act 2000 (the “2000 Act”). He therefore made a written request to the BBC, the response to which was that the report directly impacted on the BBC’s reporting of crucial world events and so the 2000 Act did not apply to it. S was dissatisfied with that answer and so subsequently complained to the Information Commissioner.

The commissioner corresponded fairly extensively with S and, separately, with the BBC. In a detailed letter, the commissioner set out his provisional view that the report was held for the purposes of journalism, art or literature, and that in such circumstances the BBC was not deemed a public authority under the 2000 Act in respect of S’s request, and was therefore not obliged to release the contents of the report.

S did not wish to submit any further comments to the commissioner, who confirmed his final decision that the report was non-disclosable, and so informed S of his right to seek a judicial review of the decision. S appealed to the Information Tribunal on the grounds of the provisions in s.50 of the 2000 Act. The position of the commissioner and the BBC at the time was as follows:

§ That S had no right of appeal under s.50;

§ The commissioner had not served a decision notice which could be appealed against; and

§ That the tribunal had no jurisdiction to entertain such an appeal.

The tribunal was of the opinion that it did indeed have jurisdiction to hear the appeal. The commissioner discontinued the dispute as regards jurisdiction. The tribunal ruled that it did have jurisdiction to hear S’s appeal and so proceeded to hear it. It held that at the time of S’s request for a copy of the report, the report was held for purposes other than those of journalism, art or literature.

Subsequently, the BBC appealed on the jurisdiction decision and the journalism decision and, to meet any point that a lack of jurisdiction was asserted, the BBC sought to challenge the decisions of the tribunal by concurrent judicial review proceedings.

S, in due course, issued his own judicial review proceedings challenging the original decision of the commissioner. It was submitted that the tribunal had no jurisdiction to entertain the purported appeal and that S’s remedy had laid in seeking judicial review of the commissioner’s original decision. In addition to this, it was submitted that despite the initial impression one otherwise could get from s.3(1) and Schedule 1 of the 2000 Act, s.7(1) showed that it was concerned with the application of Parts I to V to information, rather than purporting to define the circumstances in which a body was or was not to be treated as a ‘public authority’.

§ Section 3 of the Freedom of Information Act 2000 provides, so far as is material:

(1) In this Act “public authority” means:

(a) subject to section 4(4), any body which, any other person who, or the holder of any office which:

(i) is listed in Schedule 1, or

(ii) is designated by order under section 5, or

(b) a publicly-owned company as defined by section 6.

(2) For the purposes of this Act, information is held by a public authority if:

(a) it is held by the authority, otherwise than on behalf of another person, or

(b) it is held by another person on behalf of the authority.

§ Section 7 of the Freedom of Information Act 2000 provides, so far as is material:

(1) Where a public authority is listed in Schedule 1 only in relation to information of a specified description, nothing in Parts I to V of this Act applies to any other information held by the authority.

(2) An order under section 4(1) may, in adding an entry to Schedule 1, list the public authority only in relation to information of a specified description.

§ Section 50 of the Freedom of Information Act 2000 provides, so far as is material:

(1) Any person (“the Complainant”) may apply to the Commissioner for a decision whether, in any specified respect, a request for information made by the complainant to a public authority has been dealt with in accordance with the requirements of Part I.

(2) On receiving an application under this section, the Commissioner shall make a decision unless it appears to him:

(a) that the complainant has not exhausted any complaints procedure which is provided by the public authority in conformity with the code of practice under section 45,

(b) that there has been undue delay in making the application,

(c) that the application is frivolous or vexatious, or

(d) that the application has been withdrawn or abandoned.

(3) Where the Commissioner has received an application under this section, he shall either:

(a) notify the complainant that he has not made any decision under this section as a result of the application and of his grounds for not doing so, or

(b) serve notice of his decision (“Decision Notice”) on the complainant and the public authority.

§ Section 57 of the Freedom of Information Act 2000 provides, so far as is material:

(1) Where a decision notice has been served, the complainant or the public authority may appeal to the Tribunal against the notice.

(2) A public authority on which an information notice or an enforcement notice has been served by the Commissioner may appeal to the Tribunal against the notice.

(3) In relation to a decision notice or enforcement notice which relates:

(a) to information to which section 66 applies, and

(b) to a matter which by virtue of subsection (3) or (4) of that section falls to be determined by the responsible authority instead of the appropriate records authority, subsections (1) and (2) shall have effect as if the reference to the public authority were a reference to the public authority or the responsible authority.

In Schedule 1 of the Freedom of Information Act 2000 a list of public bodies can be found. Most of those listed in Part VI of Schedule 1 are designated by name, however a few are not, and one such body is the BBC. The BBC’s entry in Part VI of Schedule 1 reads:

‘The British Broadcasting Corporation, in respect of information held for purposes other than those of journalism, art or literature’.

The appeal was allowed for the following reasons:

§ With regard to the requirements of Parts I to V of the 2000 Act, the BBC was deemed a public authority only in respect of information that it held otherwise than for purposes of journalism, art or literature. The applicable sections of the 2000 Act, in particular s.3(1) and s.7(1), taken with Schedule 1 were different. Those sections specify which bodies have to be treated as public authorities in respect of certain types of information. The sections do not state that the BBC was a public authority for all purposes under the 2000 Act in relation to all information held by them.

§ The structure of the 2000 Act is such as to preclude certain decisions of the commissioner from appeal to the tribunal. It could be discerned from the language and structure of the 2000 Act that any intent to appeal lay with the tribunal where it had been decided by the commissioner whether or not the requirements of Part I had been complied with by a public authority and where a decision notice had been served. If the commissioner had decided that the circumstances under s.7(1) to the 2000 Act subsisted, then there would be no decision notice under s.50(3)(b) which the commissioner could serve. As a consequence of this there could be nothing which could be appealed to the tribunal. The remedy was by way of proceedings for judicial review. By looking at the words of s.3, s.7 and Schedule 1 of the 2000 Act, the tribunal had no jurisdiction to entertain the appeal.

§ Whether a piece of information had been or had not been ‘held for purposes other than journalism’ ultimately involved a matter of judgment on the part of the commissioner by reference to the circumstances of each particular case. The re-affirmation of his decision had not been challengeable by way of judicial review. It was held that journalism extended to activity as well as product, and it extended to the process of collecting, analysing, editing and communicating news. The decision of the commissioner would have had the effect of establishing whether or not there had been jurisdiction to determine substantively on S’s complaint and to therefore serve a decision notice.

In this case, it was held that the final decisions of the commissioner had not been challengeable by way of judicial review. The decision of the commissioner had been lawful, rational, and properly open to him. The decisions had simply been the commissioner restating and justifying, in the context of the appeal to the tribunal, the position that the he had earlier adopted in his decision letter. As a result, S’s claim for judicial review failed and was subsequently dismissed.

Serving Up the Best of Media Entertainment

A lot of buzz was created when iPod Touch 3G was launched into the market. Great reviews greeted the new product and that didn’t stop there. Thanks to the ever-growing apps, iPod Touch 3G is more solid now than ever before. There are a lot of programs to fill up your iPod that you will drain your pocket even before you run out of storage space.

This version of iPod Touch is probably a heaven sent for hard-core gamers since this is its forte. You might encounter problems with other apps but when it comes to gaming, iPod 3G will play it all. There is just no limit for game lovers from popular arcade games to more hard core video games the App Store has it all. What’s more, you will never be disappointed with its responsive screen.

It would be safe to say that you don’t have to carry another gaming gadget during your travel if you have an iPod Touch 3G. Because with this portable media player, you can entertain yourself for long hours, just like you would with other gaming handheld. If you are not a gamer, there’s still more than enough reason for you to adore this gadget.

You can play all the songs you want and while it doesn’t posses the best sound quality, it makes up for its user interface. By using the different functions like portrait mode, landscape mode, and the Shake to Shuffle which gives you the ability to access your music while the other keys and buttons are locked, you would never have to think of buying another music player. And if you get your videos from iTunes then you are definitely in the right place since Apple has an online store that dishes up TVs and films with the right format.

Mobile Media Entertainment

Technology re-identified is the attempt to coalesce tools into one mini gadget. We can say that technology is an evolution in a hurry. I wouldn’t agree that laziness fathered invention. Humans are just a convenience-hungry creature.

It’s really tricky to tell which among the latest gadgets is the newest, as new gadgets swarm the markets in an almost daily basis. We can say that the entertainment value of each concept-created gadget dominates pragmatic reasons. Or, that the primary rationale of most gadgets that is communication has been redefined to make communication more fun.

It is amazing to trace how man has improved his means of communication. He started scribbling in cave walls, has learned to use figures and icons to convey a message and he has later learned to send those messages using trained pigeons. And because man is ever hungry to leave a more expedient life, he never ceased to advance. And man has worked arduously to develop his communication equipment. But besides man’s ingenuity and being convenience-hungry is man’s love for fun. And man’s love for pleasure dates back from the prehistoric era when people go to coliseums to watch feisty gladiators, to these days when south and North Pole can easily converge. Maybe because enjoyment is tantamount to convenience.

And we are man!

We seek entertainment ubiquitously. We enjoy a cab ride and a coffee break when a good song is played on the background, we enjoy a bus ride if it has a television that makes us oblivious of the congested traffic, and on our rest days we would never miss movie marathons or the never ending political ruckus featured in news and current affairs programs. And of course, we would never fail to send text messages to friends, chat with them or talk with them on webcam. It’s always fun to exchange greetings with friends after a week-long killer work, don’t you agree?

It is staggering that technology has become both a necessity and a source of entertainment.

We are now living the touch screen age, a fast-paced lifestyle. We have become busier people and time has become priceless times three. The things in our must-do list can no longer be accommodated by the 24 hours in one day, and stress has become the most common malady. But as always, technology has provided an answer.

Technology has boosted the doodads that most of us are already accustomed to. Let’s take the cell phone as an example. The cell phone that was once a plain SMS and call gizmo has improved to become a multi-media capable device. Such enhancements are much appreciated by company executives and other white collar personnel, but let’s not care about what they do with Bluetooth, infrared, video files and WI-FI. Not many of us understand the stock market and banking and finance. But we all know how to pose in front of camera. And we are all addicted to uploading our pictures in friend-finding sites. And we can’t stop downloading the latest music video of our favorite boy band or the song of that sexy sultry singer whose face you first saw in the JPEG file that an acquaintance has sent you in MMS.

It will be time-consuming if we need to be seated in one place to do our technical stuffs. Thus, it is only proper to commend technology for coming up with mobile services, special mention to mobile entertainment. Now, we may not be seated in front of a webcam because 3G allows us to make video calls, we can already chat on our cell phones and even surf the internet. We don’t have to be at home, in front of our TVs to watch a much-talked boxing match [because the same thing can also be done on our cell phones]. We can forget about our bulky Walkmans or Discmans and just stuck in our ears our mp4’s earpiece. Wouldn’t you want you be encouraged to lose weight if your jogging shoes have a built-in mp4? And hey, the last time I checked on a tech’s must-buy list is an mp4 with a camera. If there is anything more chic than it, I wouldn’t wonder.